Pay Per Click Management Services

“"I hired Weblicity Marketing and they made it a very simple process from the very start, walking me through every step. I'm glad I didn't have to take time away from running my business to learn complex website design and marketing techniques.”
- Sharon Allen, Cleopatraschoice.com

Pay Per Click Search Engine Advertising

The quickest way to get your website listed at the top of the popular search engines, is to sign up for their paid advertising programs. The two main programs out there today are Google's "Adwords" and Yahoo's "Search Advertising" which also display's ads on the MSN search engine.

The nice thing about using these paid services, is unlike traditional advertising, you only pay for actual visitors to your website. That means your account is debited a small fee every time a searcher clicks on your website. The pricing of these fees can vary depending on the amount of online competition in your industry and how popular your search words are. How high up you are shown in the search results is determined by an auction system, so if you are willing to pay more than you competitor per click your website will be ranked above theirs.

Pay per click advertising can generate a significant return on your investment, however if it's not tracked and maintained professionally it can also end up costing you a lot of money and time.

Here is why you should hire Weblicity Marketing to run your Pay per click advertising campaign:

Detailed Keyword Research:
First we will research the hundreds of keywords that your customers may be using to search for the products you offer. Such keywords can vary from "Gold boutique jewelry" to "Los Angeles DUI attorney". The point is that there are we can find various variations and even misspellings that people use to searchevery da.y that you may not be aware of. Such in depth keyword research allows you to maximise your search engine traffic and make sure that no potential customers fall through the cracks. It is just another reason why you have an advantage over your competition when you partner with Weblicity Marketing.

Advanced Account Set Up:
Both Google Adwords and Yahoo paid search programs, have strict rules that you must follow when setting up your account and ads. We have extensive experience in setting up these accounts and following the guidelines to get your ads approved quicker. We also know what works when it comes to the ad titles and text that you have to attach to every search word you bid on. We will set up several ads for every keyword and track their success. We will then leave the best performing ads thereby maximizing your marketing results.

We Measure and Track the Success of Your Ads.
No matter if you are looking to generate sales leads or convert your visitors into online buyers, we can track how each of your paid search ads is performing vs the cost. We then adjust your advertising spending to make sure that you are getting a high return on your investment. This real time reporting of sales and lead statistics is another advantage that makes search advertising so much more appealing than traditional methods. You can actually see in real time how many visitors, sales and leads your advertising is generating!